laglcOwnership of the popular internet domain Gay.com has been transferred to the Los Angeles LGBT Center.

The domain, estimated to be worth millions of dollars, was most recently an online hub for LGBT people looking for a community. It will now direct people to the Los Angeles LGBT Center’s newly launched blog, Vanguard.

This change is being made possible through a generous donation by VS Media and its flagship live cam site, Flirt4Free.

“The Los Angeles LGBT Center provides services for more LGBT people than any other organization in the world,” said Flirt4Free Executive Vice President Brad Estes. “I’m very happy to announce that the future of Gay.com will go on within their extraordinary organization.”

The company acquired the domain last year and wanted to transform it into something that would provide maximum support for the LGBT community. They reached out to five of the top LGBT charities and asked them to come up with a proposal detailing how they planned to use the site in order to further their organization while supporting the LGBT community as a whole.

“We were thrilled to see the enthusiasm and ideas the challenge brought forth by the various charities,” said Flirt4Free President Gregory Clayman Clayman.

Vanguard, the Center’s blog, shares stories related to the work of the Center, which offers dozens of programs and services in four main categories: Health, Social Services and Housing, Culture and Education, and Leadership and Advocacy.

“We’re incredibly grateful to VSMedia for turning control of Gay.com to the Center,” said Jim Key, the Center’s chief marketing officer.

“There are so many great, important and untold stories related to the Center’s local and global work, which is why we recently launched our blog. At the very least, the traffic from Gay.com will help even more people learn how we’re building a world where LGBT people thrive as healthy, equal and complete members of society.

“But we’ve only begun to think about the possibilities for the domain.”

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